Ever felt stuck trying to find the right keywords for your blog posts or website content? You’re not alone! Picking the perfect keywords is crucial for Search Engine Optimization (SEO), especially for local businesses. But what if there was a way to find related keywords that expand your reach and attract more customers?
Here’s where the powerful duo of Yoast SEO and SEMrush comes in. This amazing integration helps you discover a treasure trove of related keywords for your focus keyphrase, making your content super relevant for local searches. Let’s dive in and see how it works with a real-life example!
The Case of the Alexandria VA Asian Grocery Store
Imagine you run a fantastic Asian grocery store in Alexandria, Virginia. You want to attract more customers looking for authentic ingredients. You might choose “Asian grocery store Alexandria VA” as your focus keyphrase. But wouldn’t it be helpful to know what else people are searching for?
Yoast and SEMrush to the Rescue!
- Focus on Your Main Phrase: Start by entering “Asian grocery store Alexandria VA” in the Yoast SEO focus keyphrase field.
- Unleash the Related Keyword Magic: Click the “Get related keyphrases” button in Yoast SEO. This is where the SEMrush integration shines! (Note: You might need to connect your Yoast and SEMrush accounts).
- A World of Keyword Options: Now, you’ll see a list of related keywords suggested by SEMrush. These might include things like “Korean BBQ supplies Alexandria,” “Japanese rice balls near me,” or “はどこでアジア食材が買えますか (dokode de ajia shokuzai ga kaemasu ka – Where can I buy Asian groceries?)” in Japanese for your Japanese-speaking clientele.
The Power of Related Keywords:
By incorporating these related keywords into your content, you’re making your website more relevant for a wider range of searches. People looking for specific ingredients or using their native language can now discover your store!
The Takeaway: A Win-Win for Local SEO
The Yoast and SEMrush combo is a game-changer for local businesses like yours. By leveraging related keywords and optimizing your content, you’ll attract more local customers searching for the products you offer.
Ready to get started?
Here are some helpful links: Yoast SEO: https://yoast.com/* SEMrush: https://www.semrush.com/
Remember, SEO is a journey, not a destination. Keep creating valuable content, optimize with relevant keywords, and watch your local business thrive online!
